Plopping new ways of marketing on the old approaches to business winds up with a stomach churning mixture no one benefits from; hence the title of the book. Marketing Spoonful gives this book, and anything Seth Godin writes, a thumbs up.
Entries Tagged as 'Marketing Spoonful'
Dave strikes 29 for the tenth time
March 5th, 2009
On the occasion of his 39th birthday the author of Marketing Spoonful gets 32 things off his chest.
Support group for captains
February 25th, 2009
Small business owners, entrepreneurs and those who wish to be: a community of your own.
From Garner, to Cruise to McCain to …
January 28th, 2009
the people behind Marketing Spoonful. Meet the group behind the curtian.
Back to the future
January 19th, 2009
Nostalgia. It drives the success of oldies stations, Nick at Night and Dick Clark. It may also be a useful marketing tool.
Community essentials
January 12th, 2009
Delano needs a grocery store. Last time I checked the fresh vegetable section of Quik Trip was, how shall we say this, nonexistent (and I do pledge alligance to Quik Trip’s general wonderfulness).
In the comments Carl, of Delano Bungalow and other assorted blogs, brings up the big obstacle of profit. It is hard for local [...]
Innovation and food
January 2nd, 2009
We must be careful to avoid resting on our past food manufacturing successes. Where will the next great idea come from?
