Wichita Mid-Continent Airport is seeking bids from a Wichita-based advertising, creative and marketing firm to develop marketing programs to promote the airport, airlines and air services.
Entries Tagged as 'marketing'
Family, Community back into Pizza Hut’s Marketing Strategy
October 12th, 2010
“Pizza Hut has done a good job on the product component of its strategy in the past five years or so, keying in on families and the desire to sit down for a consistent meal, anchored by its lunch buffet and its longtime status as a community gathering place.”
Book Review: Meatball Sundae
March 30th, 2009
Plopping new ways of marketing on the old approaches to business winds up with a stomach churning mixture no one benefits from; hence the title of the book. Marketing Spoonful gives this book, and anything Seth Godin writes, a thumbs up.
Chuck Connors was ahead of his time
March 29th, 2009
A video of Al Higdon talking about the importance of personal branding.
Dave strikes 29 for the tenth time
March 5th, 2009
On the occasion of his 39th birthday the author of Marketing Spoonful gets 32 things off his chest.
Skittles are Tweet
March 3rd, 2009
How to make a cheap web site, get your customers to provide all the content and create nationwide buzz. The Skittles approach.
My favorite TV show is cancelled?
September 18th, 2008
Bill? Jerry? Say it ain’t so! Cherp says its not only sad, it’s not smart.
Which group of Americans do these statistics describe?
July 29th, 2008
Technical Savvy
• 71% are online
• 30% listen to iPod/MP3
• 20% watch music videos online
• 23% play video/computer games
• At least half have cell phones
• At least half use text messaging
Household and Family
• 52% are being raised by a single parent
• 22% are already parents
• Only 3% are single parents
• 55% are very stressed by school
Business [...]
Greteman accepts judge post…
July 28th, 2008
… at the Communication Arts’ 49th Design Annual that is. She has some thoughts on the state of pawn shop ads and the design business in general.
